Custom Product Development
Develop a Product Around Defined Commercial and
Technical Targets
Custom product development is suitable when an existing ready-made formula cannot adequately address your required performance, cost, positioning, raw-material, regulatory, packaging or manufacturing conditions.
Suitable Requirements
• A new cleaning or liquid surfactant product
• A benchmark-oriented performance target
• A defined cost and market-positioning requirement
• A product using restricted or preferred raw materials
• A reformulation caused by raw-material or supply changes
• A product intended for pilot or commercial scale-up
• A multi-product platform requiring a phased development plan
Development Framework
1. Technical Brief
Product category, use condition, target customer, benchmark, cost target, batch size, available equipment, materials and required claims are defined.
2. Feasibility & Scope
The technical challenge, exclusions, expected trials, deliverables, responsibilities, timeline and fee are documented in a proposal.
3. Laboratory Development
Controlled small-batch trials are designed to study the relevant formulation variables. Observations are recorded against the agreed criteria.
4. Review & Refinement
Promising directions are compared for performance, flow, pH, clarity, foam, cost and short-term stability indicators as applicable.
5. Documentation & Scale-Up Direction
The agreed output may include a final formula, manufacturing method, SOP, QC specifications,
raw-material guidance and pilot-scale support, depending on scope.
6. Validation Responsibility
Commercial manufacture, statutory compliance, packaging compatibility, extended stability and third-party claims testing must be completed as applicable before market release.
Possible Deliverables
• Custom formulation and controlled trial direction
• Manufacturing process and sequence of addition
• Raw-material function and specification guidance
• In-process and finished-product QC criteria
• Cost calculation or cost–performance review
• Pilot and commercial scale-up guidance
• Stability-study plan and observation format
• Technical review of agreed trial batches
Only the deliverables explicitly listed in the accepted proposal are included.
Professional Fee
Custom development engagements generally begin from ₹50,000 and may extend to ₹2,00,000 or more, depending on product category, technical risk, benchmark target, number of iterations, documentation, testing and scale-up support.
Information Required for Initial Review
• Company and location
• Product category and intended market
• Required performance and benchmark
• Target manufacturing cost
• Expected batch size and monthly volume
• Available raw materials and equipment
• Restricted or preferred ingredients
• Required timeline and deliverables
• Available project budget